LES&I earns MIDDY award

Amanda Smith Rasnick

Lake Erie Shores & Islands®, the destination marketing organization for travel and tourism in Erie and Ottawa counties, was recently recognized for its group marketing, while its Group Sales Manager was recognized with the distinguished CMP designation.  

The “RETHINK” meetings and convention destination brochure was awarded a MIDDY award. This piece was created to entice corporate, association, and other meeting planners to “Rethink” the destinations typically used to host such events. With metropolitan amenities, and without the hassle of a big city, the goal of the brochure is to show that the Lake Erie Shores & Islands can offer more to meeting planners than just the perfect meeting space, and ask them to “Rethink” what a meeting or convention can be.

The MIDDY Award was presented at the Ohio Association of Convention and Visitors Bureaus’ Annual Awards of Excellence, held Sept. 19 in Springfield. The award’s name reflects our region of the country. Recipients are recognized for excellence in objective, results, creativity, and originality. Entries were judged by a team of experts in the communications, advertising, public relations, publications and/or tourism from outside the OACVB membership.

Lake Erie Shores & Islands Group Sales Manager Amanda Smith Rasnick was recently recognized by the Convention Industry Council (CIC) for passing the CMP examination. This distinguished credential, recognized throughout the meetings, conventions, and exhibitions industry, demonstrates an individual's comprehensive knowledge of meeting management as well as a commitment to the profession. To earn the CMP designation, the meeting professional must demonstrate experience and education in the field and pass a rigorous exam. Demand for this designation continues to increase as both employers and meeting professionals recognize the high standards of knowledge and professionalism it embodies.

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