Marblehead-based illustrator/artist Jodie McCallum and author Kathy Mersch have teamed up to develop a new 24 page coloring and activity book for Ballreich Bros. Inc. Ballreich contacted the McCallums to secure their talents in developing products and characters that would appeal to their customers. Ballreich is a Tiffin-based company that has been in business since 1920, producing potato chips and various other snack foods. The company is increasing its market share by expanding their product lines, branding them with new characters and expanding into new territories within the Tri–State area. Later this spring the products will be initially distributed through Ballreich’s new retail store and Gallery, Granny B’s, located on Ohio Avenue in Tiffin. Other outlets for the products will be announced later.
The McCallums have developed hundreds of products over the past 40 years. These products have been distributed throughout the United States by many major publishers and have been translated into several foreign languages and distributed internationally.
For more information contact Ballreich Bros. at 419-447-1814 or McCallum Design Studios at 419-341-4508.