Destination Toledo received recognition for achievement in marketing and advertising at the recent Ohio Travel Association’s RUBY Awards presentation, held recently at Shisler Conference Center in Wooster. Destination Toledo received awards for TV Commercial and Targeted Marketing Campaign as well as Citations of Excellence for Promotional Video and Digital Campaign.
Accepting the award was Caleigh Heuring, Marketing Manager.
“We look forward to the RUBY Awards every year,” said Caleigh Heuring, Marketing Manager at Destination Toledo. “Seeing what creative ideas and campaigns our industry peers have developed is not only fun but motivating.
“We truly enjoyed working with our agency, Hart, on these projects and are very proud of this work. To receive awards in these categories amongst our counterparts across the state is a real honor.”
The Ohio Travel Association’s RUBY Awards recognize excellence in Ohio’s hospitality and tourism industry for efforts in advertising, marketing and public relations. In this year’s competition, the Recognizing Uncommon Brilliance Yearly (RUBY) Awards had 236 entries in 17 categories. The awards, sponsored by Ohio Magazine, were presented during the Ohio Conference on Travel, the state’s tourism conference for all sectors of the tourism industry.
The 2024 Ohio Conference on Travel will take place in Toledo.
Nine marketing professionals representing academia, consulting firms and ad agencies judged each entry on the basis of overall concept, results and creativity.
“Competition for these awards seems to grow every year, and this year was no exception. We had a record number of entries,” said Melinda Huntley, Ohio Travel Association executive director. “Winners truly represent the best of the best in marketing strategy and design. It’s inspiring.”