The Marblehead Bank has joined with the American Bankers Association and banks across the nation in launching a first of its kind, industry-wide campaign to educate consumers about the persistent threat of phishing scams.
The FTC estimates consumers lost $1.4 billion to phishing scams in 2018 and the ongoing pandemic has increased the threat. To combat phishing, the #BanksNeverAskThat campaign uses attention-grabbing humor and other engaging content to empower consumers to identify bogus bank communications asking for sensitive information like their passwords and social security numbers.
“Young and old alike are frequently attacked with phishing attempts,” said William Tuttamore, President and CEO of The Marblehead Bank. “We are excited to participate in this worthwhile program.
“This campaign is an unprecedented effort by the banking industry to address a growing threat to our customers,” said Ron Nichols, ABA President and CEO. “Thanks to participating banks like The Marblehead Bank, we’re turning the tables on bad guys by giving consumer the tools they need to spot illegitimate bank communication.
The Marblehead Bank along with many banks across the country and ABA, are simultaneously launching the campaign on Thursday, Oct. 1 to mark the beginning of National Cybersecurity Awareness Month. Throughout the month, The Marblehead Bank will share Phishing Red Flags, Tips, FAQ, short videos and quizzes on their website at www.marbleheadbank.com. Because cybersecurity education and fraud awareness can often be dull and forgettable to many consumers, the campaign is designed to be bright and bold with a bit of comedy. You can also access the information at: www.BanksNeverAskThat.com.
Be proactive. Be informed. Visit the web sites and help fight phishing and other cyber-crime.